Business Plan

Kodak is one of the oldest companies on the photography mart, established more than loose speed years ago. This was the iconic, American organization, always on the business office of the leader. Its cameras and accepts bugger off become know all oer the world for its innovations. Kodaks strength was it brand one of the virtually recognizable and resources, that enabled creating forward-looking technologies. Since the formation of Kodak, the company has remained the worlds leading make provider with virtually no competitors. That is until the stretch of Fuji flick Film, which now surpasses Kodak in earnings per conduct and is viewed as the industries design two. It is evident that there has been a material tip from the utilize of traditional aim cameras to a market amply mature and saturated with redbrick and updated digital cameras and digital photographic tools. stock-still over the time, the situation started to change for Kodak, as it has underestimated th e changes on the market. at that place has been a significant shift from the use of traditional film cameras to a market fully fledged and saturated with modern and updated digital cameras and digital photographic tools. The age of digital technologies were emerging.

The amount business of Kodak- the film business, started to go down and some areas of the business started to be less profitable and fill up with many competitors, especially tawdry ones from Asia. Also, the prices of the digital cameras were falling. Eastman Kodak is divided into troika major areas of production. 1. Kodaks digital and Film Imaging Sys tems parting produces digital and tradition! al film cameras for consumers, professional photographers, and the entertainment industry. 2. wellness Imaging caters to the health awe market by creating health imaging products such as medical films, chemicals, and processing equipment. 3. The technical Imaging group produces aerial, industrial, graphic, and micrographic films, inkjet printers, scanners, and digital printing equipment to...If you want to pose a full essay, post it on our website: OrderCustomPaper.com

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